It’s no question that content marketing is the preferred marketing strategy for online businesses due to its effectiveness, however, it can feel a lot like shouting into a void and hoping for an echo.
It’s a serious issue and it’s only getting worse. Content Intelligence is the solution for truly cracking content marketing’s foundational problems. There is so much content generated on the internet every day that marketers need to be much smarter about their content management strategies to prove content ROI.